FOR ALL THE THINGS

BETWEEN  THE IDEA

AND THE OUTCOME.

Brand, systems, events, and projects that don’t fit neatly anywhere else. I help businesses turn “we really need to…” into a plan, and then get it done.

SOUND FAMILIAR?

YOUR IDEAS KEEP GETTING PUSHED TO SOMEDAY.”

You know what needs to happen, but other priorities always win. I help you finally move it forward.

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YOU’RE GREAT AT YOUR THING.
NOT EVERYTHING ELSE.

You don’t need a full-time hire. You need someone who can step in and get it done.

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YOU HAVE A PROJECT.
NOT A JOB OPENING.

You need results, not resumes. I bring the skill and execution to get it across the finish line.

a few things I’ve moved from idea to done.

What I appreciated most was that she didn’t try to sell me things I didn’t need. Instead of an expensive website, she pointed me to Facebook because that’s where my local customers were already. It was the right advice for my business, not some repeat solution.
— JAROD METZGER, OWNER, THE EARTH TENDER

WHY NOT A SPECIALIST?

YOU DON’T NEED THREE VENDORS, YOU NEED ONE OWNER

You could hire a brand agency for your brand, a CRM consultant for your systems, and an events planner for your launch. Most growing businesses can't, and don't need to. What you need is someone who understands enough across all of it to make the pieces work together, take ownership when nobody else will, and know when to bring in a specialist versus handling it directly.

I'm not trying to out-expert a dedicated CRM firm on CRM alone. I'm the person who connects the brand decision to the systems decision to the launch plan, so you're not the one holding all three threads.

the work i do.

“we really need to…”

Build the Brand

Messaging, identity, website, and launch support — figure out what you want to say and how to say it.

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Own the Project

End-to-end project management and execution that gets it done, start to finish.

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Create the Experience

Events and experiences that are seamless for your audience and your team.

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Fix the System

CRM, ATS, workflows, and AI — evaluated, organized, and built to save time.

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HOW I WORK.

I plug in where you need me most and bring ideas, structure, clarity, and forward momentum.

  • Fast to understand

  • Easy to work with

  • Focused on what matters

  • Built to create real impact

CLARIFY

We define the goal and map what needs to happen.

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arrow pointing to right
arrow pointing to right

PLAN

I build the plan, prioritize the work, and get organized.

sketch of a football play

EXECUTE

I execute, manage the details, and keep things moving.

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Purple arrow pointing to the right
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A purple arrow pointing to the right.

DELIVER

You get the outcome you need and the bandwidth back.

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WHO I WORK WITH.

rocket ship
small team

STARTUPS &
FOUNDERS

SMALL
TEAMS

suitcases
growth chart

GROWING
ORGANIZATIONS

B2B
SERVICES

I don’t specialize in industries. I specialize in businesses too lean to have someone dedicated to this.

Founders, small teams, and growing businesses where everyone already has a full plate and important projects don’t always have an obvious owner. You may not need — or be ready for — another full-time hire. You just need someone who can step in, understand what you’re trying to accomplish, figure out what it will take, and own the work through the outcome.

That’s where I come in.

headshot of Brandy Knox, Founder of Knox, Etc.

ABOUT THE ETC.

I'm Brandy Knox, the person people call when something important needs to get done but doesn't fit neatly into anyone's job description. The comma in the name means there's more to come — the "Etc." is where the work usually is.

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THREE WAYS TO WORK WITH ME.

What Does the Work Need?

Fixed-Fee Project

There's a thing that needs to get done. We agree on scope, deliverables, timeline, and fee. Then I own getting it across the finish line.

Good for: brand builds, websites, launches, events, migrations.

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Embedded Retainer

You need another set of capable hands, not another full-time hire. I plug in for an agreed-upon amount of time each month.

Good for: marketing, thought leadership, operations, recurring work.

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As-Needed Retainer

Sometimes, you just need help. For smaller projects, troubleshooting, or scoping.

Good for: short-term needs, special projects, expert guidance.

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When to Reach out.

This is probably for you if ...

You have something important you need to build, fix, launch, or finally get moving — and it needs an owner.

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You need experienced thinking and execution, but not necessarily another full-time hire.

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You want someone who’ll tell you what you don’t need, not just sell you what they offer.

Have an “Etc.” of your own?

If it needs to get done, has no owner, and you don’t know where to start … that’s kind of the point.